My Story

I graduated college with an integrated science and technology major. It's a mouthful, I know.

One thing I definitely didn't study at school was online marketing.

But, as I sat at my corporate job as a renewable energy consultant, staring at my spreadsheets, I realized I wanted more.

I wanted freedom I wanted to be more creative. I wanted to work on "my own thing."

Having no idea what that even meant, I started a side hustle website teaching people how to do something I was passionate about -- brewing beer at home.

I loved craft beer (still do) and figured it was as good a thing to do as anything. Meanwhile, and thanks to some help from my company, I began work on my MBA.

I set out to create systems for people that help them get their story and message out without those shady tactics, empty promises, or misleading copy.

I wanted to help people use some of the amazing lessons I learned from these old masters (some of whom became my mentors) and use them for their business in honest, effective ways.

I'm not a flashy person, nor am I a hype-man. I also believe persuasive communication is one of the most important things for a successful business.

I love classic storytelling, immersing myself in fundamental teachings, and helping people in the most genuine way I know how.

I consider myself a marketing craftsman - committed to the art of communication and living to teach it to people who are ready to do things differently.

By combining the timeless wisdom with modern technology, I help people "get their point across" and connect with audiences to build their idea business so they too can live their dreams doing their own thing.